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FITECMA 2027 Surpasses 2025 Exhibition Space Eight Months Ahead of Opening

With eight months still to go before the event, the 17th edition of the International Wood & Technology Fair (FITECMA 2027) has already exceeded the total exhibition space occupied during the 2025 edition.

“We are delighted to share this news, which fills us with pride,” said FITECMA Executive Director Nicolás De Gennaro. “Only 474 square meters of exhibition space remain available for sale. Once again, this result reflects the tremendous interest and confidence that the wood and technology industry places in FITECMA.”

Following the last edition, which set a record for specialized visitors from across Argentina and the region, FITECMA is on track to break all previous attendance and participation records when it returns to La Rural Exhibition Center in Buenos Aires from June 8 to 12, 2027.

The strong response from exhibitors points to a landmark edition, featuring broad and representative participation from companies, brands, and products spanning the entire value chain of the wood industry.

According to De Gennaro, “Very few spaces remain available. Companies that are still considering participation should secure their place now and become part of what promises to be an unforgettable edition.” The organizing committee hopes to hang the “Sold Out” sign before the end of the year.

Construction and Biomass Sectors Retain Special Benefits

Alongside its clear business focus, FITECMA has always maintained a strong commitment to supporting the development of the entire wood industry value chain.

In line with this mission, ASORA, the event organizer, will once again offer special participation conditions for companies operating in two strategic sectors that are essential for expanding wood-related business opportunities in Argentina: construction and biomass.

“Reserving exhibition space for these sectors represents a financial effort and carries a certain risk,” explained Osvaldo Kovalchuk, President of ASORA. “However, we made this decision consciously as a tangible contribution from our Association, encouraging every segment of the wood value chain to join the industry’s leading business hub and help drive the development of Argentina’s wood sector.”

Both sectors will have dedicated exhibition areas within FITECMA 2027 and will continue to benefit from an extended period of promotional pricing for booth reservations.

“Special discounts remain in effect, reaching up to 18%,” noted De Gennaro.

A Fair in Motion

Under the slogan “More Wood. More Future.”, FITECMA 2027 will once again provide a professional environment where the enhanced value of wood throughout every stage of the industrial process takes center stage.

The theme chosen for the upcoming edition conveys a powerful message: wood and the future are inseparable, reminding us that a sustainable future is unthinkable without protecting nature and its resources.

“More Wood. More Future.” is FITECMA 2027’s invitation for companies to innovate in technologies, materials, and components that preserve wood, highlight its warmth and natural qualities, and reinforce its role as the material of the 21st century.

As it has done for more than three decades, FITECMA 2027 will once again serve as the principal meeting point for the entire wood industry value chain.

Maintaining the interest of a highly specialized audience remains a key challenge for the organizers. To that end, preparations are already underway for a new accreditation system designed to streamline visitor registration and entry.

A comprehensive education and training program is also being developed, building on the success of the previous edition, which attracted nearly 800 attendees to its learning activities.

In addition, visitors will be able to explore a dedicated innovation area focused on wood-related technologies and applications, bringing together leading institutions and organizations from across the sector.

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All visitors from both Spain and abroad who wish to attend the 16th edition of the fair will be able to access the exclusive Booking Congress Reservation Platform.

The service is available on the FITECMA website in the visitors section. It will allow you to select the hotels and lodging closest to the event with exclusive rates and easily and quickly compare different services and categories.

Based on their international experience at Booking Congress, they recommend searching early to ensure the best-located rooms.

Furthermore, this time FITECMA will be sharing the La Rural venue with FIMAHQ, with an expected attendance of more than 35,000 people, so the need for accommodation is sure to multiply.

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FITECMA 2025 will offer comprehensive, high-quality training for each of the sectors comprising the wood industry’s value chain.

In line with the trends outlined in “Madera LAB,” the training will provide a space for updating and training for owners, directors, and middle managers of SMEs; carpenters; professionals; and entrepreneurs.

The program is structured into a series of four thematic modules: Wood Construction; Furniture Industry; Business Management; and Biomass Energy Generation.

The activities will take place every day of the fair, beginning at 11:00 a.m. and ending at 6:00 p.m. Presentations will last 30-45 minutes, plus 15 minutes for discussion and questions.

The Wood Construction topic selection is extensive and will be led by renowned specialists, including:

Wood Construction in Argentina and the Structure of Wood Buildings; the Woodframe Construction System; SIP construction system; Envelopes in sustainable wood construction; Wood facades, a growing trend; Thermal insulation, which to choose in each case; Acetylated wood, its use outdoors; Passive House; Development of the Chapadmalal tourism project. The presence of wood; among others.

Specialists include: Santiago Esteves, Architect Mariano Asensio, Architect Nahuel Otero y Guastavino, Architect Bill Marshall, Architect Guillermo Badano; David Bone, Architect Claudia Donathy, Architect Juan Manuel Álvarez, Architect Pablo PH, among others.

The full program can be found in the Agenda included in the FITECMA APP, which is now available for registration.

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For all fair visitors, it will be essential to have the app downloaded and their ID on their cell phone upon entry. They can easily download it from the Play Store or Apple Store. Those who register during April and May will have the opportunity to participate in special raffles, the prizes of which will be awarded at exhibitor stands during their visit to the fair. They will also receive a free subscription to ASORA’s new Wood and Technology Digital Content Ecosystem, which will be officially launched at the fair.

“The mega industrial event of the year expects to receive 35,000 visitors from all over Argentina and neighboring countries,” says Nicolás De Gennaro, Executive Director of FITECMA.

The app will allow visitors to access the map, the list of exhibitors, a digital catalog, the complete seminar program, and the most up-to-date information on all the fair’s activities through notifications, which we recommend having activated.

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FITECMA’s earned reputation for professionalism and legacy has enabled it to establish reciprocal agreements with the world’s leading trade fairs: IWF (Atlanta, USA); LIGNA (Hannover, Germany); XYLEXPO (Milan, Italy); FIMMA + MADERALIA (Valencia, Spain); EXPOBIOMASA (Valladolid, Spain); FIMMA (Bento Gonçalvez, Brazil); FORMÓBILE (São Paulo, Brazil); and EXPOCORMA (Bío Bío Region, Chile). Since its first edition, FITECMA has also been recognized by EUMABOIS, the European Federation of Woodworking Machinery Manufacturers, as South America’s leading wood and technology fair for European companies to showcase their stands.

Years of effort have made it possible for the next edition of FITECMA to enhance its international profile, both in terms of exhibitor presentations and represented brands. Companies and brands from Italy, Spain, France, Germany, the United States, China, Brazil, and Paraguay are already confirmed.

“The fluctuations in global trade and the new perspectives emerging in the country’s economy have sparked interest from international companies seeking to enter new markets. They see FITECMA as a prime opportunity to reach the sector with their products,” noted Nicolás De Gennaro, Executive Director of the fair.

From June 10 to 14, 2025, FITECMA and FIMAQH will unite at La Rural (Buenos Aires) to host the industrial mega event of the year, spanning 30,000 square meters and expecting over 30,000 visitors from across the country.

 

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As the fair draws closer, companies that have already secured their stands are expressing optimism about the economic outlook for 2025 and the opportunities presented by the joint FITECMA and FIMAQH Mega Industrial Event at La Rural.

Nora Reznik, President of DORKING SA, shared that their company specializes in manufacturing nails, staples, and pneumatic tools for the wood industry. “We have been part of FITECMA since its first edition and were also sponsors. We fully trust FITECMA, an international fair representing the best in wood technology.”

Nicolás Scagliarini, from ENCHAPADORA SAN JUAN, emphasized, “We are delighted to participate in FITECMA once again. This event is a great opportunity to connect with colleagues and clients, and it opens doors in the industry.” He encouraged undecided companies to join, stating, “Go for it! It’s a unique platform to showcase your proposal and strengthen your presence in the market. Don’t miss the chance to get to know us.”

Echoing this enthusiasm, Carlos Anzardi of EUROHARD highlighted, “For us, FITECMA is the most important fair to showcase innovations, and we find the context highly favorable compared to previous years.” He added, “To those who have never participated, I assure you this is the place to be. There’s no doubt about that. It attracts a large audience, especially from the country’s interior, offering a great opportunity to engage with both current and potential clients.”

Making their debut this year, Cristian Demtschinski, Sales Executive of PINTURAS MISIONERAS, said, “It’s our first time participating in FITECMA, and we see it as a crucial opportunity due to the fair’s national and international relevance. That’s why we aim to position our flagship brand, Full Paint, which offers an exclusive line for the furniture and wood sectors, tailored to the aggressive environment in our region.”

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We’re hard at work on the fair’s app and have finalized the accommodation platform for long-distance visitors. Additionally, a variety of activities and training sessions in the FITECMA auditorium are in preparation.

Visitors traveling domestically or internationally can explore specially arranged accommodations for the expo through the Booking Congress platform. The link is available at www.fitecma.com.ar/visitantes. This service allows you to select hotels and lodging near the event, compare services and categories with ease, and access exclusive rates.

Booking Congress recommends searching early to secure prime locations, as June is a highly demanded period in Buenos Aires.

Another key service for visitors will be the FITECMA app, available for download from Play Store or Apple Store starting in April. The app will be essential for accreditation, a requirement for entry to the fair, and will provide a map, exhibitor lists, digital catalogs, and up-to-date information on the event’s activities.

Training will play a significant role in the fair’s activity program. In line with the world’s top fairs, visitors will not only gain access to the best commercial offerings in wood technology and products but will also optimize their visit by attending seminars and talks from leading specialists on topics and trends that can enhance their business or industry. Detailed information on the program will be shared soon.

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FITECMA has set a new record, selling out all its exhibition space five months ahead of the event, a milestone not seen in the last 10 editions.

“In January, contracts were finalized with companies taking the last available spaces,” said Nicolás De Gennaro, the event’s executive director. This prompted the FITECMA 2025 Organizing Committee to open a special area to accommodate stand expansions and excess market demand—both scenarios accounted for in the fair’s commercial planning.

“The newly enabled sector offers over 200 square meters, with lots starting at 9 square meters. While we could have declared a sold-out event, we’re determined not to exclude anyone interested in participating,” explained De Gennaro. He added, “Historically, there’s a segment of companies that wait until the year begins to decide on their investment in FITECMA. That’s why our strategy included creating a special area to address this reality.”

However, De Gennaro cautioned that those interested should check space availability as soon as possible, noting that half of the new area has already been reserved and could fill up quickly.

The 16th International Fair of Wood & Technology (FITECMA 2025) now boasts over 100 confirmed exhibitors and 350 represented brands spanning all key sectors of the wood industry value chain.

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With over 15 companies from various sectors exhibiting for the first time, the upcoming edition of the fair expands its traditional exhibitor base to showcase the latest offerings in the market.

These include Formaco Srl alongside Itipack from Italy, Pinturas Misioneras, and Talleres Banfield, suppliers of industrial production materials; Sipcor, Aserradero Los Cipreses, and Maderas Bella Unión, focusing on wood-based construction products; Multisolar, EHW, La Meccanica from Italy, and Proholz Ingeniería, specializing in bioenergy equipment; and Taller Nafta y Fuego, Minelli Máquinas, Industrias Guerra Sa, and Inglamiaux SRL, providing machinery, tools, and equipment for forestry industries, furniture manufacturing, and carpentry.

The FITECMA Organizing Committee has emphasized that the upcoming edition will reflect market shifts, welcoming new players eager to lead the sector with innovative products and services, embracing a strong digital focus while presenting a fresh vision for business.

“We’re looking at new exhibitors who make up nearly a quarter of the total, highlighting the significant changes underway in the national market,” stated Nicolás De Gennaro, executive director of the fair. He further noted, “This phenomenon spans all sectors. It’s also worth mentioning the return of a dozen companies as exhibitors, all featuring portfolios of cutting-edge products.”

Additionally, this edition strengthens FITECMA’s international profile, with companies and brands from Italy, Spain, France, Germany, the United States, China, Brazil, and Paraguay already confirmed to participate.

FITECMA will once again serve as the key business hub for sector players, providing solutions for productivity demands, aligning with circular economy standards, and meeting consumer expectations for quality across all market segments.

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With less than five months to go, ASORA and CARMAHE, the organizers of FITECMA and FIMAQH, have jointly launched the visitor campaign for what will be Argentina’s “Mega Industrial Event of 2025.”

The International Fair of Wood & Technology (FITECMA) and the International Fair of Machine Tools and Production Technologies (FIMAQH) will take place from June 10 to 14 at La Rural Exhibition Center in Buenos Aires.

“FITECMA – FIMAQH is more than just the union of two successful and valued fairs in their respective sectors at the same time and place. It’s a strategic alliance that creates synergy and amplifies benefits for exhibiting companies. We are confident it will do the same for visitors, as the overlapping offerings of both fairs will provide manufacturers and professionals with plenty of opportunities to explore,” said ASORA President Osvaldo Kovalchuk.

Kovalchuk added, “Given the extensive services, parallel activities, the state-of-the-art infrastructure of the venue, and the sheer scale of exhibitors and brands present, there is no doubt that FITECMA – FIMAQH will be the Mega Industrial Event of the year.”

Visitor services will be a key highlight of FITECMA – FIMAQH. The organizing committees of both fairs are developing a new app to streamline accreditation, fair access, the digital catalog of exhibitors and products, and a newsroom for updates and information on parallel activities throughout the five-day event.

The app will launch in April and be announced via the fairs’ digital channels (website, social media, and email). It will be available for download on Play Store and Apple Store. Accreditation will be a mandatory requirement for entry.

“For visitors traveling from other parts of the country or abroad, FITECMA has partnered with Booking Congress to provide specially arranged accommodation options for the expo,” added FITECMA’s executive director Nicolás De Gennaro. The link, available at www.fitecma.com.ar/alojamiento, allows users to select hotels and nearby lodging options with exclusive rates and quickly compare services and categories. Booking Congress recommends searching early to secure the best locations, as June is a busy season in Buenos Aires.

Like the world’s leading fairs, FITECMA – FIMAQH will offer visitors access to the best commercial options in technology and products, along with a suite of services to optimize their experience and a training program led by experts on relevant trends to enhance their business or industry.

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